Privacy Policy
Last updated: April 4, 2026
1. Introduction
Sniffs.ai ("we", "us", or "our") operates the sniffs.ai website and platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
2. Information We Collect
We collect information in the following ways:
Account Information: When you create an account, we collect your name, email address, and password. If you sign up via Google OAuth, we receive your name and email from Google.
Business Information: When you use our platform, we collect information about your pet grooming business including business name, phone number, email, services, pricing, hours, and policies. This information is provided by you or scraped from your public website with your consent.
Conversation Data: We store conversations between your AI agent and your clients to improve service quality and provide analytics.
Instagram Data: If you connect your Instagram account, we access your Instagram Business account information and messages through the Meta Graph API to enable automated responses to client inquiries.
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our AI agent service
- Train your AI agent to accurately represent your business
- Process bookings and manage client conversations
- Send you service-related notifications and updates
- Analyze usage patterns to improve our platform
- Respond to your inquiries and provide customer support
4. Data Sharing
We do not sell your personal information. We may share your information with:
- Service Providers: Third-party services that help us operate our platform (Supabase for database hosting, Anthropic for AI processing, Vercel for hosting)
- Meta/Instagram: When you connect your Instagram account, message data flows between our platform and Meta's APIs
- Legal Requirements: When required by law or to protect our rights
5. Data Security
We implement appropriate technical and organizational security measures to protect your information. All data is encrypted in transit (TLS) and at rest. Access to personal data is restricted to authorized personnel only.
6. Data Retention
We retain your information for as long as your account is active or as needed to provide our services. You may request deletion of your account and associated data at any time by contacting us.
7. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing of your data
- Export your data in a portable format
8. Instagram and Meta Data
When you connect your Instagram account through our platform, we access your data in accordance with Meta's Platform Terms. We only access the permissions you explicitly grant during the connection process. You can revoke our access at any time through your Instagram settings or by disconnecting from our dashboard.
9. Data Deletion
To request deletion of your data, email us at privacy@sniffs.ai or visit sniffs.ai/data-deletion. We will process your request within 30 days.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have questions about this Privacy Policy, please contact us at privacy@sniffs.ai.
